Westminster Group plc, the AIM listed supplier of system solutions and products to the security, defence, fire protection and safety markets worldwide, announces the opening of a new sales office in Dubai, UAE, to service directly the Company’s strategically important Middle Eastern marketplace.
The new office is part of Westminster’s planned international expansion as set out in the Company’s AIM Admission Document published in June of this year.
The office is situated in the heart of the commercial centre of Dubai, on the 41st floor of the stunning Emirates Twin Towers on Sheikh Zayed Road, close to the World Trade Centre, Dubai was chosen as Westminster’s Middle East base because of its highly developed infrastructure, communications and transport links.
Westminster also announces the appointment of Michael Parker as Middle East Business Development Manager. Mr Parker will be based in the Dubai office and will strengthen and assist the Middle East sales team in handling the high volume of sales enquiries received from the region. A former British Army Officer involved in security, intelligence and counter terrorist duties, Mr Parker has many years experience in advising Governmental and Commercial organisations in the Middle East and Africa on risk analysis and security.
Commenting on the Group’s expanding Middle East Operations, Peter Fowler, Chief Executive of Westminster Group, said:
"I am delighted that we have been able to establish a presence in what is considered the best commercial address in the Middle East so soon after our IPO.
"I am equally delighted that Michael Parker is joining us at such an important stage in the Group’s development. His expertise and experience within the region will be a valuable addition to our Middle East team. "The Middle East is an important market for our extensive range of hardware and systems solutions. The new sales office and our highly experienced team will now provide additional support to existing customers and agents within the region and will provide us with a firm base from which to continue our expansion".